Do you know that professionals who use LinkedIn effectively to reach their sales goals make 15% higher sales?
With the change in consumers’ purchasing habits and digitalization, the processes in the sales cycle continue to change and digitize. Companies need to adapt their traditional sales processes to digital world to be successful in sales, which is an indispensable function for their existence.
Another concept that entered our lives in the field of sales with digitalization is social selling. Social selling refers to the processes of establishing, developing, and strengthening relationships in the digital environment for the sale of a product or service. Since social selling is based on long-term relationships and interaction, unlike traditional methods, it is known that only professionals who use digital platforms effectively can be successful in this regard.
LinkedIn, which is the digital platform with the highest return in B2B sales, is the platform where you can carry out your social sales activities in the most effective way.
What power does LinkedIn have in sales and business development?
- 75% of buyers care about a sales professional having an informative LinkedIn profile.
- A post on LinkedIn can reach professionals in an average of 21 industries and 9 countries.
- Today, 84% of sales professionals say they are active on LinkedIn. Two years ago, this rate was 70%.
- Thanks to the strong ties you will establish with your network on LinkedIn, you can influence their purchasing decisions and make them choose you.
- By using the LinkedIn Sales Navigator tool, you can reach more potential customers and turn the relationships you have developed into sales.
- By following the posts of your competitors and global colleagues, you can direct your sales strategies and send more accurate messages to your consumers by keeping the pulse of the industry.
- You can impress consumers as they research the professionals representing the company and the content in detail before making a purchase decision.
- You can reach new sales opportunities because it is known that customers who are active on social media are more open to communicating with sales professionals and that they care about the opinions of experts in the industry.
What will you learn with LinkedIn Sales & Sales Navigator Training?
To adapt to the new rules of sales in the digitalizing world, you will learn how to use LinkedIn effectively, how to reach new markets and potential customers, how to influence consumers in the digital environment and how to increase your sales potential.
Topics of The Training
- Introduction to LinkedIn & Purpose of Use
- LinkedIn’s Key Statistics on Sales and Business Development
- Membership Types and Features
- Features of Premium Membership
- Tips for Creating a Sales-Oriented LinkedIn Profile
- Individual Profile Editing & Important Components of Profile
- How to Do Profile Optimization to Meet Potential Customers
- How to Build a Strong Network on LinkedIn What Is Its Importance for Sales
- Search Bar Properties
- Methods of Reaching the Target Customer
- Content Strategy
- Effective Use of LinkedIn Groups to Reach Potential Customers
- Social Selling Score and Improvement Methods
- Using the Sales Navigator Tool
- Creating Lead Lists
- Reaching Decision Makers
- Competitor analysis
- Creating Lead Alert Alerts
- Contacting a Lead
- InMail Tactics
Who should attend LinkedIn Sales & Sales Navigator Training?
Sales and business development professionals, business owners, all professionals in the field of export and international sales, start-up companies and entrepreneurs.
How long is the training?
Our training is 4 hours in total and is carried out in 2 sessions of 2 hours each.
How is training carried out?
Our training is carried out on-line through the LinkedIn platform.
Certificate and Resource Sharing
- Our training is certified, and the online certificate specially prepared for you is delivered to you at the end of the training.
- In addition to the certificate, the ‘Individual LinkedIn User Manual’ and many related resources are shared with you.
- Contact us to get an offer about our ‘LinkedIn Personal Brand Management Training’.
Discover the potential of LinkedIn now!
Countless opportunities at the individual and corporate level…